This document exists to lay out some general principles of running a small social network site that have worked for me. These principles are related to community building more than they are related to specific technologies.
I’ve been peripherally aware of the IndieWeb movement for a few years now – mostly because they seem to like RSS almost as much as I do – but I’ve only recently dug into it. In a nutshell, IndieWeb is about using the World Wide Web itself as a social network, through a set of open standards for communication and identification of content and people. These things can be used instead of modern social networks (Facebook, Twitter, etc…) or in a way that incorporates these networks as a complementary channel.
Opinion: Larry Sanger, the cofounder of Wikipedia and chief information officer of Everipedia, suggests how to spark a decentralized social media movement.